Officially the highest-paid female American footballer of all time, 29-year-old Santia Deck negotiated plenty of bumps in the road to find herself where she is today. Injuries devastated her early dream of becoming a professional track athlete and later ended her hope of trying out for the Tokyo Olympic US Rugby sevens squad. However, her sporting career finally fell into place when she was headhunted in 2019 by Los Angeles Fames owner, Lupe Rose, to play American football in the new Women’s Football League Association (the women’s equivalent of the NFL) in a history-making, multimillion-dollar deal.
Behind the scenes, Santia was already several years into building her business empire, first as a fitness trainer and social media expert, and more recently as the CEO of her sneaker brand, TRONUS (in the process becoming the first female athlete to own their own sneaker brand.)
While Covid has put the launch of the WFLA on the backburner for now, Santia’s training hasn’t stopped, and in this Q&A, we discuss how she went from star track athlete to history-making American footballer and company CEO.